Key takeaways
- Pick a niche you can market to, not just a "trending product".
- Order samples. Quality problems become refunds and chargebacks.
- Prefer suppliers with faster shipping to your main market.
- Price for at least a 2–3× markup to cover ads, fees and returns.
How dropshipping works
You list a supplier's products in your store. When a customer orders, the order is sent to the supplier (usually automatically by an app), who ships directly to your customer. You keep the difference between your price and the supplier's cost.
Step-by-step: dropshipping on Shopify
Choose a niche
Pick a specific audience (e.g. "home baristas", "trail runners") so your marketing and product range make sense together.
Start your Shopify store
Sign up with Shopify's free trial (opens in a new tab), then follow our store setup guide.
Install a supplier app
DSers, Spocket, Syncee, Zendrop, AutoDS or Shopify Collective. Compare them in best platform for dropshipping.
Import 10–20 products
Rewrite every title and description in your own words, and replace supplier images where possible.
Order samples
Check quality, packaging and real delivery times before you advertise.
Set prices and shipping
Factor in product cost, shipping, payment fees, ad costs and returns.
Write honest policies
State real delivery times and a clear returns process.
Launch and market
Start with organic social and content, then test small ad budgets. See how to get your first sale.
Simple pricing formula
| Cost | Example |
|---|---|
| Product + shipping from supplier | $12 |
| Payment processing (~3%) | $1.20 |
| Ad cost per sale (estimate) | $15 |
| Returns/refunds buffer (~5%) | $2 |
| Break-even price | ~$30 |
| Suggested price | $39–$45 |
Common mistakes: slow shipping without disclosure, no samples, copying competitor stores, and spending on ads before your product pages convert.
Our verdict
Shopify is the easiest place to start dropshipping. Treat it like a real brand, with good products, honest shipping and great customer service, and it can become one.
Start your dropshipping store (opens in a new tab)Frequently asked questions
How much money do I need to start dropshipping?
The store can cost under $100 to launch. Most of your budget should go to samples and marketing.
Is dropshipping legal?
Yes. Sell legitimate products, follow consumer protection rules, be honest about shipping times, and don't sell trademarked or counterfeit goods.