Quick answer
- Best overall: Shopify + Shopify Subscriptions (free) or Recharge/Loop/Skio.
- Best on WordPress: WooCommerce Subscriptions.
Best subscription platforms
Shopify + subscription apps
Best overallSubscriptions run through Shopify's own checkout, so customers get a familiar, trusted experience. Start with the free Shopify Subscriptions app; move to specialist apps for retention features like skip, swap and win-back flows.
Price: From $29/mo billed yearly. Free trial + $1/mo for 3 months
Pros
- Native subscription checkout
- Free Shopify-made app
- Advanced apps available
Cons
- Advanced apps add monthly costs
WooCommerce Subscriptions
Best on WordPressPowerful paid extension for recurring billing on WordPress.
Price: Paid extension + hosting
Pros
- Flexible
Cons
- Maintenance
Squarespace
Simple optionBuilt-in subscription products on commerce plans, good for simple recurring offers.
Price: Commerce plans from about $23/mo billed yearly
Pros
- Built in
Cons
- Limited retention tools
Subscription tips that reduce churn
- Let customers skip, pause or swap instead of cancel.
- Offer a modest discount for subscribing.
- Send a reminder before each renewal.
- Add surprise extras to keep boxes exciting.
Our verdict
Shopify is the best platform for subscription businesses. Start with the free Shopify Subscriptions app and upgrade only when you need advanced retention features.
Try Shopify free (opens in a new tab)Frequently asked questions
Can Shopify do subscriptions?
Yes. Shopify supports subscriptions natively in checkout, and the free Shopify Subscriptions app covers the basics. Apps like Recharge, Loop, Skio and Appstle add advanced features.
What products work best as subscriptions?
Consumables like coffee, skincare, supplements and pet food; curated boxes; and memberships with exclusive perks.